"This year’s Who’s Who in B-to-B Special Report features key thought leaders and movers and shakers across a broad spectrum of the marketing world. For this year’s report we focused on nine categories: marketers, agencies, direct and database, e-mail, search marketing, business media, services, analysts and associations. Nominations were submitted by readers, marketing organizations, industry experts and our editorial staff."
"Pych founded NextMark in 1999 with the vision of streamlining the direct marketing process and, in particular, mailing list procurement. Under his leadership, the company has delivered a number of innovations, including the application of modern search technologies to find mailing lists."
This is a nice ego boost. But when I look at the list of other recipients and their vast accomplishments, I have to wonder if we deserve to be among them. We’ve had some success, but we have so much further to go to reach our goal of Customers On-Demand. In the meantime, I’m quite honored to be on this list!