Hanover, NH – February 25, 2010 – NextMark, Inc., a leading provider of direct marketing tools and resources, today announced the re-launch of its free online Mailing List Finder. The renovations include easier searching, expanded information, a streamlined request for information (RFI) process, better identification of preferred providers, and a revamped design.
“The changes to the List Finder are in response to customer ideas and a dramatic increase in usage,” says Joseph Pych, founder and President, NextMark. “Marketers love the results they get from the tool and it’s grown to become one of the most popular websites for finding mailing lists. It’s clearly a winner and we wanted to make it even more powerful.”
The Mailing List Finder helps to solve one of the most vexing problems in marketing.
According to Mr. Pych, “The reason many marketing programs fail is because the right offer is sent to the wrong people. The goal of the Mailing List Finder is to help marketers to avoid this costly mistake by making it easy to find the highly-responsive niche lists they may have missed in past campaigns. This tool helps them to optimize an audience of prospects who will appreciate and respond to their offer.”
The Mailing List Finder provides marketers with free access to expert information on more than 60,000 postal, email, and telephone lists. Located on the web at http://lists.NextMark.com, it is the only website to offer a comprehensive and unbiased index of all available lists from more than 1,400 suppliers. The tool was recently cited as the “Google of mailing lists” by National Public Radio.
The website also works as a matchmaking service between direct marketers and marketing services providers, such as list brokers and list managers with vertical market expertise.
“This online tool is delivering thousands of new inquiries to list brokers and managers every month, and makes it easier for all marketers to get connected with list and data providers,” said Chris DeMartine, Director of Business Development at NextMark.
The Mailing List Finder is available at http://lists.nextmark.com.