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I love this “what they think” collage on media buyers recently posted on Digiday. So true!  Especially, the “what I actually do” part – slaving away in Excel.

This entry was posted on Wednesday, February 15th, 2012 at 8:39 am and is filed under Media Buying, Media Planning, Online Display Advertising. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.