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What is list research?

list research is the process of searching for one or more postal mailing lists, e-mail lists, or insert media programs to be used as part of a direct marketing campaign.

You are welcome to share and modify this definition under the Attribution-NonCommercial-ShareAlike 3.0 United States Creative Commons License with the attribution "Definition provided by NextMark" (including the hyperlink to NextMark's home page).