Hanover, NH – December 6, 2007 – NextMark, Inc., a leading provider of direct marketing tools and resources, today announced it has hired Chris DeMartine as its Director of Business Development — a newly created position focused on helping clients reach their market through direct marketing techniques with a special emphasis on the proper use of mailing lists.
Chris DeMartine
“Chris is a great addition to the team. He not only understands the nitty-gritty operational needs of list professionals, but has great ideas on how we can help clients reach their strategic revenue and profit goals,” commented Joseph Pych, founder and president of NextMark. “Chris is an advocate for list brokers and list managers and he shares NextMark’s vision for the next generation of direct marketing technology.”
Chris DeMartine is a data-driven innovator with 10 years experience building custom analytical reporting solutions for list brokers and list managers. He was most recently the Vice President of Analytical Resources at ALC Inc., where he deployed a web-based suite of more than 500 analytical reporting and analysis tools. While at ALC, Chris earned his MBA at Drexel University in Philadelphia, PA. He has also worked for IBM Corporation, Canon USA, and as a small business owner. In 2002, Chris was honored with the Ron Davis Young List Professional of the Year Award given by the Direct Marketing Association’s List and Database Council. Chris is a member of the DMA Analytics Council and has published articles related to market trends, performance benchmarking, and operational excellence.