Statistics
NextMark’s track record
NextMark has delivered a wave of innovations in pursuit of its mission to help marketing professionals to “Reach Your Market”
- 105,000+ data cards – the biggest index of addressable media programs
- 1,400+ sources – the most comprehensive index of addressable media programs
- 20,000+ updates per month – the most up-to-date index of addressable media programs
- 12 addressable media channels covered – including online, postal mail, email, mobile, package insert, and more
- 7.7+ million media searches – the most heavily used addressable media planning system
- 120,000+ media plans – the most proven addressable media planning system
- 2 patents – the most innovative addressable media planning system
- 450+ Media Planning clients
- 60+ Media Operations clients
- 1,400+ Media Sales clients
- 50+ websites activated
- 100,000+ media sales leads delivered
Innovations
- First to apply modern search technologies to the problem of finding addressable media
- First to identify correlations between media programs
- First to use crowdsourcing to create and maintain index of addressable media programs
- First to rate the quality of data cards
- First to track the popularity of addressable media programs
- First to provide a freely available media finder
- First to syndicate access to data card information
- First to deliver a fully integrated media planning and media operations system
- First to electronically transmit mailing list purchase orders between list companies
- First to integrate data cards with the underlying data
- … and much more on the way!