Blog

Addressable media updates

NextMark's Blog

Recommendations, updates, and thoughts from the NextMark executive team.

NextMark Awarded Patent for Marketing Database Technology

June 15th, 2006

Hanover, NH – June 15, 2006 – NextMark, Inc., a leading provider of mailing list technology, announced today it has been awarded a patent for a new marketing database technique it has invented. The United States Patent and Trademark Office has issued NextMark patent number 7,047,212 for its application entitled “Method and System for Storing Prospect Lists in a Computer Database.” Joseph T. Pych and James T. Ford are listed as the inventors. Read the rest of this entry »

NextMark Spotlights DMA Members’ Mailing Lists

June 1st, 2006

Hanover, NH – June 1, 2006 – NextMark, Inc. announced today it has enhanced its mailing list search systems to indicate which mailing lists are provided by members of the Direct Marketing Association (“DMA”) by displaying the DMA Member logo in search results and on data cards. This new feature can be seen by everyone using NextMark’s Mailing List Search Engine at http://lists.nextmark.com and by subscribers using NextMark’s List Brokerage System. Read the rest of this entry »

NextMark introduces A+ Lead Finder for Salesforce.com’s AppExchange

January 17th, 2006

San Francisco, Calif. – January 17, 2006 – NextMark, Inc. and salesforce.com (NYSE:CRM), the market and technology leader in on-demand customer relationship management (CRM), today announced A+ Lead Finder for salesforce.com’s AppExchange. Built on the AppExchange on-demand platform, A+ Lead Finder for AppExchange is immediately available for test drive and deployment at www.appexchange.com, in conjunction with the Salesforce Winter ’06 release. The A+ Lead Finder provides access to more than 50,000 specialized prospect lists available for sales and marketing campaigns. Salesforce users can use the A+ Lead Finder for free until April 2006. Read the rest of this entry »

NextMark Introduces Free List Finder Service

December 14th, 2005

December 14, 2005 Hanover, NH USA – NextMark, Inc., a leading provider of list commerce technology, today introduced a free list finder service through its website under the “Find Lists” tab at http://lists.nextmark.com. Read the rest of this entry »

DMEF Recognizes NextMark for Enlivening Direct Marketing Education

October 16th, 2005

October 16, 2005 Atlanta, GA USA – NextMark, Inc., a leading provider of list commerce technology, was presented with a certificate of appreciation for its contribution to direct marketing education at the 2005 Direct Marketing Education Foundation (“DMEF”) Awards Dinner held last night at the The Fox Theater in Atlanta, GA. The certificate, presented by Tim Litle, President of Litle and Company and one of this year’s recipients of a DMA Hall of Fame Award says, “The Direct Marketing Education Foundation Acknowledges and Applauds NextMark for the Exemplary Leadership Generosity In Helping Educate The Direct Marketing Leaders of Tomorrow.” Read the rest of this entry »

NextMark Introduces Preferred Provider Program

October 13th, 2005

October 13, 2005 Hanover, NH USA – NextMark, Inc., a leading provider of list commerce technology, today introduced its Preferred Provider Program. The goal of this program is to help list managers promote their lists to users of the NextMark List Research System, which is used by 187 companies today. NextMark users are active buyers who, in the last 12 months alone, have made more than 130,000 list recommendations and placed an estimated $175 million in list orders. The key benefits of the program include improved placement in search results, special branding on results listings and data cards, and the right to cite the Preferred Provider designation in sales materials. Read the rest of this entry »

NextMark v5.9 Reveals Highly Correlated Lists

September 2nd, 2005

September 2, 2005 Hanover, NH USA – NextMark, Inc., a leading provider of list commerce technology, today announced the release of version 5.9 of its software platform. This new release introduced improvements to its List Strategy, List Brokerage, and List Management systems. One of the innovations is a new tool that identifies which marketing lists are highly correlated to one another. Read the rest of this entry »

NextMark v5.8 Improves List Commerce Technology

July 15th, 2005

July 15, 2005 Hanover, NH USA – NextMark, Inc., a leading provider of mailing list commerce technology, today announced the release of version 5.8 of its software platform. This new release introduced 43 improvements that span the system including accounts, campaigns, data cards, list orders, finance, reporting, and more. Read the rest of this entry »

NextMark v5.7 Aids List Acquisition for Large Campaigns

June 7th, 2005

June 7, 2005 Hanover, NH USA – NextMark, Inc., a leading provider of list commerce technology, today announced the release of version 5.7 of its software platform. This new release introduced forty new features that streamline the process of finding, buying, and selling mailing lists. Some of the more significant features were related to the challenge of handling large, complex direct marketing campaigns. Read the rest of this entry »

NextMark v5.6 Adds New Campaign Management Tools

March 4th, 2005

March 4, 2005 Hanover, NH USA – NextMark, Inc., a leading provider of list commerce technology, today announced the release of version 5.6 of its software platform. This new release introduced fifty new features that streamline the process of finding, buying, and selling mailing lists and added new tools for Campaign Management. Read the rest of this entry »