Media Sales

Data Card Quality Report

Top List Managers by Data Card Quality

Data cards are the primary documents used in circulation planning and purchasing decisions. Publishing a high quality data card maximizes the likelihood of being selected for inclusion in direct marketing campaigns. Here are the top list managers ranked by the quality of their data card portfolios as of October 1, 2026.

Top List Managers For Data Card Quality ( 500+ )

Rank Score Last Qtr Change List Management Company # Titles
1 100.0 100.0 +0.0 Sprint Data Solutions, LLC 5,994
1 100.0 79.0 +21.0 Info Depots LLC 2,345
1 100.0 100.0 +0.0 Accredited Investor Media Inc 1,993
1 100.0 90.0 +10.0 B2B 1,952
1 100.0 100.0 +0.0 Blue Mail Media Inc 1,233
1 100.0 100.0 +0.0 List Connection Inc. 734
1 100.0 100.0 +0.0 Dunhill International List Co. 542
8 99.0 99.0 +0.0 Response Solutions LLC 3,203
8 99.0 99.0 +0.0 Complete Mailing Lists 822
8 99.0 99.0 +0.0 Lighthouse List Co. 751
8 99.0 99.0 +0.0 AmeriList 537
12 97.0 97.0 +0.0 Manning Media International 1,324
13 96.0 89.0 +7.0 Data Axle, Inc. 2,172
14 95.0 94.0 +1.0 LSC Marketing Group 666
15 87.0 91.0 -4.0 Adstra 512
16 86.0 83.0 +3.0 The Information Refinery, Inc. 695
17 83.0 93.0 -10.0 Statlistics 821
18 72.0 86.0 -14.0 LakeB2b 2,907
19 70.0 70.0 +0.0 SmarTTargeT Marketing 1,904
19 70.0 70.0 +0.0 Specialists Marketing Services 1,667
21 68.0 92.0 -24.0 Wiland, Inc. 845

Represents the top 21 out of 21 list management companies with 500+ titles.

Top List Managers For Data Card Quality ( 250 – 499 )

Rank Score Last Qtr Change List Management Company # Titles
1 100.0 100.0 +0.0 Media Source Solutions, Inc. 459
1 100.0 100.0 +0.0 The List Experts 380
1 100.0 100.0 +0.0 LBDigital 375
1 100.0 100.0 +0.0 Geon Media Group 270
1 100.0 100.0 +0.0 Complete Medical Lists 264
6 99.0 100.0 -1.0 Midwest Direct Marketing, Inc. 281
7 98.0 98.0 +0.0 Fred Woolf List Co., Inc. 423
8 97.0 97.0 +0.0 List Service Direct, Inc. 379
9 96.0 96.0 +0.0 Alesco Data Group 457
10 91.0 89.0 +2.0 North American Direct Marketing, Inc. 323
11 79.0 81.0 -2.0 Anteriad 328
12 73.0 73.0 +0.0 HepCats Marketing 404
13 72.0 72.0 +0.0 Response Unlimited 454
14 63.0 88.0 -25.0 Choreograph 363
15 58.0 83.0 -25.0 Thomson Data LLC 355

Represents the top 15 out of 15 list management companies with 250 – 499 titles.

Top List Managers For Data Card Quality ( 100-249 )

Rank Score Last Qtr Change List Management Company # Titles
1 100.0 100.0 +0.0 eTargetMedia.com 246
1 100.0 100.0 +0.0 Political Fundraising Lists 244
3 99.0 99.0 +0.0 Key Marketing Advantage 121
4 98.0 98.0 +0.0 Carney Direct Marketing 211
5 97.0 97.0 +0.0 Nations Voice Plus 249
6 95.0 95.0 +0.0 Negev Direct Marketing, Inc. 210
6 95.0 95.0 +0.0 PK List Marketing, Inc. 120
8 92.0 92.0 +0.0 Deloitte LLP 240
8 92.0 92.0 +0.0 Marigold Technologies 188
10 91.0 82.0 +9.0 FirstIn-Home.com 182
11 83.0 97.0 -14.0 SimioCloud LLC 210
12 80.0 79.0 +1.0 Names In The News 226
13 78.0 96.0 -18.0 ListSolutions 229
14 75.0 75.0 +0.0 Azonic Direct 249
14 75.0 100.0 -25.0 WS PONTON 196
14 75.0 75.0 +0.0 Bethesda List Center 141
14 75.0 74.0 +1.0 Trinity Direct 107
14 75.0 74.0 +1.0 Paramount Lists, Inc. 100
19 74.0 74.0 +0.0 JF Direct Marketing, Inc. 217
19 74.0 74.0 +0.0 The Rich List Company 143
19 74.0 74.0 +0.0 M1 Data and Analytics 131
19 74.0 74.0 +0.0 Focus USA 125
23 73.0 73.0 +0.0 Q5 List Marketing 188
23 73.0 73.0 +0.0 Acu Media Group 177
23 73.0 72.0 +1.0 Professional Direct Marketing & Mailing Lists, Inc. 143
23 73.0 73.0 +0.0 McCarthy Media Group, Inc. 104
23 73.0 73.0 +0.0 Investing Media Solutions 102
28 72.0 72.0 +0.0 Beach List Direct, Inc. 113
29 71.0 71.0 +0.0 Contact Marketing 150
29 71.0 71.0 +0.0 Horizon Lists 131
31 67.0 68.0 -1.0 Power Lists & Data 104
31 67.0 67.0 +0.0 Data Decisions Group 100
33 64.0 64.0 +0.0 MindBodySoul Media, Inc 107
34 60.0 85.0 -25.0 JDM List Services 104
35 55.0 55.0 +0.0 The Euro Group 118

Represents the top 35 out of 35 list management companies with 100-249 titles.

Top List Managers For Data Card Quality ( 50 – 99 )

Rank Score Last Qtr Change List Management Company # Titles
1 100.0 100.0 +0.0 Fresco Data 86
1 100.0 75.0 +25.0 Informa Engage 76
1 100.0 N/A N/A Advance Database Management 54
1 100.0 100.0 +0.0 DSA Direct, LLC 53
5 99.0 99.0 +0.0 NCRI List Management 69
6 98.0 98.0 +0.0 Pinpoint Technologies, Inc. 55
6 98.0 73.0 +25.0 Listdata Inc. 50
8 97.0 97.0 +0.0 Hart & Benjamin 60
9 96.0 98.0 -2.0 Lorann, LLC 60
10 94.0 93.0 +1.0 Omega List Company 92
11 93.0 93.0 +0.0 Redi-Data Inc. 83
12 91.0 91.0 +0.0 DigDev Direct 88
13 87.0 88.0 -1.0 Jara List Management 50
14 86.0 88.0 -2.0 Rickard Squared 54
14 86.0 91.0 -5.0 VeraData 51
16 85.0 99.0 -14.0 Marketing Data Interactive 89
17 82.0 83.0 -1.0 Conrad Direct, Inc. 64
18 81.0 83.0 -2.0 Carol Enters List Company 81
18 81.0 78.0 +3.0 NPS Media Group 70
20 75.0 75.0 +0.0 Insights Direct Marketing 91
20 75.0 75.0 +0.0 Profile America List Company, Inc. 90
20 75.0 75.0 +0.0 Practical Media Solutions 88
20 75.0 75.0 +0.0 Midwest Trading Post 79
20 75.0 75.0 +0.0 Pioneer Pacific Media Group 72
20 75.0 75.0 +0.0 The Standard Information Company 70
20 75.0 75.0 +0.0 Healy List Marketing 68
27 74.0 74.0 +0.0 Midway Direct Marketing 98
27 74.0 74.0 +0.0 Integrated Management Solutions, Inc. 89
27 74.0 74.0 +0.0 Lists, Inc 87
27 74.0 74.0 +0.0 Andrews Wharton Inc. 82
27 74.0 86.0 -12.0 RMI Direct Marketing 79
27 74.0 74.0 +0.0 DUNN DATA Company Inc. 66
33 73.0 72.0 +1.0 North American Media, LLC 92
33 73.0 73.0 +0.0 American Information Marketing 59
33 73.0 82.0 -9.0 Impulse Media Inc. 58
33 73.0 73.0 +0.0 Grow Data 52
37 72.0 92.0 -20.0 Infocus Marketing, Inc. 97
37 72.0 76.0 -4.0 AB Data Ltd. 84
37 72.0 72.0 +0.0 Marketing Lists Services 72
37 72.0 67.0 +5.0 Nationwide Marketing Services 69
37 72.0 73.0 -1.0 American Mailing Lists Corporation 67
42 71.0 71.0 +0.0 Regency Direct Mail 95
42 71.0 71.0 +0.0 Mazzone Marketing Group, LLC 88
42 71.0 71.0 +0.0 Whitestone Data 88
42 71.0 71.0 +0.0 Mailinglists.com 81
42 71.0 71.0 +0.0 Impreza Marketing Services 50
47 70.0 70.0 +0.0 ACTON Direct 89
47 70.0 70.0 +0.0 CCC Data Sevices, Inc. 54
47 70.0 87.0 -17.0 OnPoint Data Strategy 51
50 69.0 69.0 +0.0 Vayan Marketing 85
50 69.0 69.0 +0.0 The McGRP International, LLC DBA, McGraw 78
50 69.0 69.0 +0.0 A Plus Media Group, Inc. 53

Represents the top 50 out of 54 list management companies with 50 – 99 titles.

A 50 data card minimum is required for a list manager to be ranked. There are 363 list management companies with less than 50 titles not ranked in this report.

What are data cards?

Data cards are documents used to describe the characteristics of a mailing list available for rental or sale, including description, pricing, selection options, output options, and contact information. Data cards are the primary documents used in circulation planning and mailing list purchasing decisions. For example, see the Acorn data card on NextMark’s website. Good circulation decisions depend on a good data card database. NextMark ensures the quality of its data card database through the Data Card Quality Report and other monitoring tools.

How data card quality is calculated

Data Card Quality Report Sample

The data card quality score is calculated by electronically analyzing more than 74,000 data cards. For each data card, a proprietary algorithm first rates the quality of 13 key attributes. Then, the score (0-100) for the data card is calculated using a weighted average of the 13 attributes. The list management company’s quality score is the average score of all data cards in their portfolio. List managers can access the details of the calculation and suggestions for improvement through NextMark’s free data card publishing tool (a.k.a. the “Data Card Wizard”). Only companies with more than 50 data cards in their portfolio are included in the rankings.

How to publish and enhance your data cards

Use NextMark’s free data card publishing tool to publish and enhance your data cards.