Posts Tagged ‘WebProNews’

Online video watching jumps 34% in 2008

Wednesday, January 7th, 2009

According to a January 5, 2009 comScore report, "U.S. Internet users viewed 12.7 billion online videos during [November 2008], representing an increase of 34 percent versus year ago." This shows the increasing importance of online video. If you are not already looking at this for your business, you should start now.

Need more proof? Here's an interview with Bruce Clay by WebProNews where he says "if you don't have video and your competition does, you'll lose":

This interview also provides an excellent perspective on the state of search engine marketing in 2009.

Is Google search ranking optimization dead?

Wednesday, January 7th, 2009

Here is an informative interview with Google's Matt Cutts by Mike McDonald of WebProNews posted in November 2008 on the looking forward at search engine optimization in 2009:

Among other things, he stressed:

  • Don't get hung up on search results rankings because they vary from user to user anyway
  • Universal search is big. Videos, pictures, and other media will become more integrated with the search experience
  • Of course, "white hat" seo is still the way to go

Bottom line, keep creating great content and you will do well. Now is the time to be learning about video content if you are not already.